Nozio

Nozio is one of the leading companies in Internet travel and tourism. Nozio is an Italian company that was started in the year 1995. In 1997, the company found the scientific backing necessary for its strategic development from the University of Venice. This enabled the company to get enormous flood of information and statistical data on web users (e.g. the search engines they used, the pages they visited, time spent per page).

Nozio dedicates its numerous resources to develop partnerships with hotel establishments throughout Europe. It helps them to create and manage their own online sales channel. Nozio acts as a direct "no-middleman" distribution channel for hotels all over the world. The number of hotels associated with this company has risen from 50 in 2000 to over 1000 in 2006. Nozio continuously monitors the market conditions to formulate the most suitable solutions for the development of hotel businesses.

Nozio's research has shown that web surfers are discouraged by the presence of ‘middleman’ tourism sites. As a result, the company aims to make it easier to reach the official websites of the hotels. Because users are now more familiar with the Internet, they are more likely to use it to contact suppliers of hotel services directly. Nozio's role is to improve relations with customers by providing transparency in commercial policies.