In Your Pocket City Guides

In Your Pocket publishes city guides to over 40 destinations in Europe. The first In Your Pocket city guide was written in 1991 by German journalist Matthias Lüfkens and Belgian brothers George, Oliver and Nicolas Ortiz. In Your Pocket is now Central and Eastern Europe's leading provider of practical information for over fifty cities all over the region. The series covers 38 publication guide books, published in 17 countries and two languages.

In Your Pocket generates revenues primarily from advertising, since its distribution network provides unparalleled access to a high quality audience of travelers. The major advertisers in these city guides include the Intercontinental, Radisson SAS and Hilton hotel groups, Hertz, Sixt and Avis car rental companies, as well as airlines Lufthansa, Malev and Lot. In Your pocket also offers an online hotel reservation system that provides travelers various options when traveling to Central and Eastern Europe. The guides are available at all good hotels, newsstands, travel hubs and information centers.

For the Football World Cup held in 2006, In Your Pocket published a series of high-quality city guides covering all of the cities in which World Cup 2006 matches were to be played. Containing a vast amount of valuable information on the various venues, the series proved to be a hit with all those who traveled to Germany to witness the World Cup. Part of In Your Pocket's success lies in the fact that the company offers free guides for downloading in PDF format from their website.